Where the outdoors and lifestyle meet

Our story


Hey, heading up to the ridge right now so I’ll keep this short. I started Blue Ridge in my garage back in 2014 because I couldn’t find gear that held up on the Appalachian Trail. I still test every piece on these trails myself. If it doesn’t survive a muddy April out here, it doesn’t make the shelf. See you out there.

-Ryan Gannon

Our values

Gear quality

We carry what works No filler. If we wouldn't take it up a mountain ourselves, we don't sell it.

Local knowledge

We know the trails Our staff hikes the same ridges you do. The advice here actually means something.

Brand selection

Gear for all of it Singletrack to coffee run. We stock for both.

Community

Local roots, real community We've been part of the Blue Ridge since day one.

Our brands

Anything worth doing is worth overdoing.